Priority signals
- Checkout entry clarity
- Product-card accessibility
- Mobile performance
- Trust and return-policy visibility
Benchmark checkout trust, accessibility and speed against competing webshops.
Use this wedge first because webshop owners can connect benchmark gaps to lost revenue, EAA pressure and implementation work.
Report dimensions
- Accessibility: WCAG-oriented signals, labels, keyboard paths and critical blockers.
- UX conversion: Clarity of calls to action, forms, trust cues and booking or checkout friction.
- Performance: Speed, layout stability and interaction readiness on a public landing page.
- Technical SEO: Indexability, headings, metadata, structured content and crawl clarity.
- Agent readiness: Semantic HTML, accessibility tree clarity, raw DOM structure and action reliability.